LIST A TOKEN- BRAND IDENTITY
CASE STUDY
HOW DESIGN AFFECTS MARKETING?
You have just seconds to make an impression before your visitor clicks away. This is what right design does. It grabs and retains attention, affects your sales and business reputation. Design builds trust and awareness of your brand and services.
Trustful Branding is what makes your customers think that your service is professional and high quality. What makes visitors take action and buy is that built trust. A good design speaks highly for your company’ quality, reputation and credibility.
CLIENT
In today’s world, the success of an ICO launch is directly bound up with the number of people it reaches and how many of them are turned into investors. Regarding this, a listing on an exchange could either make or break your cryptocurrency in an instant way.
List a Token offers to ICO launchers’ to list their tokens on multiple and top cryptocurrency exchanges in the market at once. This won’t just increase the chances of ICO success, but it is also going to reduce the time, the overall costs and make the approval of a listing on a given platform more certain.
TASK
List a Token needs carefully designed brand identity. It should be modern, eye catching, easily remembered, trustworthy. To present the business to the public and distinguishes in clients’ minds.
SOLUTION
For the logo I took the concept of the stock market charts + OK incorporated in the name and crafted a logo mark that aims to ensure trustworthiness and stability. The color palette helps to the brand identity to look energetic, modern, loial and honest.
Visual Identity Design – 2018
